Google Analytics

Why syncing my Google Analytics to Whaly?

Syncing your Google Analytics can be useful for various cases:
  • Consolidate your Google Analytics performance with your others data sources (Facebook Ads, LinkedIn Ads, etc.)
  • Track the origin of your traffic (Referral, Paid search, ...)
  • Measure the conversion rate of your website
  • Monitor the performance of your website/app
  • Provide an access on the Google Analytics performance to stakeholders (colleagues, partners, investors) without giving them access to the Google Analytics console
  • ...

Which Google Analytics data is synced by Whaly?

Whaly 🐳 is currently syncing the following data:


  • Account: An Analytics account is a way to name and organize how you track one or more properties (e.g. websites, mobile apps, point-of-sale devices) using Analytics.
  • Property: A property is a website, mobile application, or device (e.g. a kiosk or point-of-sale device.)
  • Profile: The view for an Analytics Account is the gateway to the reports: it determines which data from your property appears in the reports.


  • Audience Overview: Give you an overview of when your traffic is visiting your site, how many pages they read and how long they stay.
  • Ecommerce Overview: Find out what is your ecommerce performance (revenue, etc.).
  • Ecommerce - Product: Find out what is your ecommerce performance (revenue, etc.).
  • Load Performance: Give you an overview of your site/app loading performance.
  • Page: Give you an overview of how your website pages are performing.
  • Traffic origin: Find out how your users are getting on your site/app.
Last modified 28d ago