Google Ads
Last updated
Last updated
Syncing your Google Ads can be useful for various cases:
Consolidate your Google Ads performance with your others marketing channels (Facebook, LinkedIn etc.)
Include Google Ads into your Customer Acquisition Cost definition
Compare your marketing spent with your revenue to be sure that your marketing budget is properly sized
Provide an access on the Google Ads performance to stakeholders (colleagues, partners, investors) without giving them access to the Google Ads console
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Whaly 🐳 is currently syncing the following data:
Account Stat: See the global spent and performance of your Google Ads setup.
Campaign Stat: See the spent and performance for each of your Google Ads campaign.
Search Terms Stat: Global performance of your Google Ads campaigns against search terms.
You can find the relationship between all those objects here.